The sport management and analytics major in the Eberhardt School of Business prepare students to succeed in this dynamic business environment. The curriculum evolves in response to three tenets—the standards set by the Council on 体育运动管理 Accreditation, strategies used by practitioners in the field, and the emerging re搜索 by Pacific’s faculty.
体育产业
每个星期, millions of fans attend professional, 大学, and amateur sporting events across the country. The Super Bowl, Olympics, and World Cup are consistently the most-watched events on television. North American sports revenues are estimated to top $83 billion in 2023.
Sport also is an industry on the cutting edge of change and innovation. Teams in 搜索 of a competitive edge are pioneering the use of data analysis. Leagues are leveraging integrated marketing technologies to attract and retain fans. Manufacturers continuously develop new equipment to improve sport performance and safety.
Experiential Learning
Experiential learning provides immersive experiences that develop students' professional skills and networks to serve as a bridge to their careers. Pacific sport management and analytics students gain experiential learning through required internships, immersive class assignments with sports organizations, and a sport-specific study abroad program. Students also have the opportunity to volunteer for events, 参观场馆, and network with alumni throughout their time in the sport management major.
AACSB认证
As the only AACSB-accredited Business School at an NCAA Division I in California with a 体育运动管理 & 分析主要, Pacific provides a contemporary curriculum and multiple experiential learning opportunities.
优秀学生
Klara Kosan, 24岁
Klara found at Pacific opportunities to pursue her passion for sports by studying sport management and continuing her tennis career. An internship with Sacramento Republic Soccer Team opened her eyes to new opportunities she had not considered before. She was able to take classes to explore her new interests and took up a second major in marketing management.
运动分析 Specialization
The 运动分析 specialization in the Eberhardt School of Business is one of the few of its kind in the nation. Learn how data is changing the landscape of sports in a growing $300 billion industry. 研究生s will be well prepared to succeed in a variety of high-demand sports industry careers through this interdisciplinary program, which will cover individual and team performance analytics, 体育管理, contract negotiations and more.
校友的成功
Golden State Warriors VP says Pacific prepared her well for her role
As the Golden State Warriors battle the Dallas Mavericks for a berth in the National Basketball 协会iation Finals, millions of viewers and attendees are seeing the behind-the-scenes work of University of the Pacific alumna 妮可·里奥斯·巴伯 ’07.
Eberhardt School of Business
教师
Students in the 体育运动管理 & Analytics major benefit from close working relationships with dedicated and passionate professors. Our distinguished faculty members are firmly engaged in the sport industry and provide students with exceptional opportunities for experiential learning.
体育运动管理 & 分析主要
课程
The Eberhardt School of Business offers intellectually challenging coursework that emphasizes the skills employers value most, 比如团队合作, 沟通技巧, 解决问题, 和道德. The sport management program goes beyond this curriculum to apply these business principles to the unique demands of the sport industry.
Please see the latest 一般目录 for current degree requirements and course listings.
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